top of page

TALKSPACE

Elements

TV, social and digital

Industry

Mental Health

In 2021 Talkspace came to us to increase brand awareness and change brand perception while lowering cost of new user acquisition by elevating the powerful relationship Talkspace therapists have with their members. 

We were tasked with creating one :30 and two :15s but when Talkspace saw the powerful stories we were able to tell they bought three :30s and three :15s. 

THE TEAM

my involvement: VP Group Creative Director
my partner: Corbett Trubey 
CD writer: Amanda Hanig

ACD copy: Ben Stein
ACD art: Simin Lim
SVP creative: Jody Friedericks

producer: Charlotte Li

agency producer: Michael Angelos
SVP producer: Jared Christensen
VP creative operations: Matt LeBoeuf
agency producer: Eric Edmonds
director: Brandon Kapelow

editor: Kauai Moliterno

composer: Simone Benyacar

PAID SOCIAL

In addition to our TV campaign we created and optimized hundreds of social ads to help grow their brand awareness while lowering cost of acquiring new customers. We also wanted to separate them from their competitors as in their category there's a huge sea of sameness. Below are some of the top performers. 

THE TEAM

my involvement: VP Creative Director
my partner: Corbett Trubey 

ACD art: Simin Lim
art: Summer Snyder

ACD copy: Ben Stein
copy: Nicolas Perez-Molina, Tava Chunn

producer: Charlotte Li

SVP creative: Jody Friedericks

bottom of page